OlliePop
SCOPE
Business cards, Cupcake Liners, Flyer
TOOLS
Illustrator, Photoshop
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Olliepop, a unique bath product brand based in Dallas, Texas, tasked me with creating visually appealing designs including cupcake liners for their cupcake-shaped soaps, a sales flyer, and business cards while adhering to their existing brand guidelines. Olliepop prides itself on handcrafting luxurious, fun, and unique bath products inspired by desserts, with a commitment to providing high-quality items.
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Olliepop is a creative and innovative bath product brand known for its luxurious and playful offerings. With a focus on handcrafted products and attention to detail, Olliepop strives to deliver joyous experiences to customers. The brand is committed to using high-quality ingredients and manufacturing processes while embracing a fun and whimsical aesthetic. Olliepop's products stand out with their dessert-inspired designs and vibrant colors that pop.
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The primary challenge for the graphic designer was to create designs that reflected Olliepop's unique brand identity while also meeting the practical requirements of each marketing material. Additionally, I ensured consistency with Olliepop's existing brand guidelines, which included using bright and unique colors. Balancing creativity with brand consistency and practicality posed a unique challenge in each aspect of the project.
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Cupcake Liners Design:
Incorporated playful elements: Whimsical illustrations and patterns inspired by desserts were integrated into the cupcake liner designs, enhancing their visual appeal and aligning with Olliepop's fun and creative brand identity.
Sales Flyer Design:
Consistent branding: The sales flyer maintained consistency with Olliepop's brand guidelines by incorporating the brand's logo, colors, and typography throughout the design.
Showcased product variety: The flyer featured high-quality images and descriptions of Olliepop's that highlighted their new line of cupcake soap.
Business Cards Design:
Eye-catching design: The business cards were designed to stand out with bold colors and clean, modern typography, making a memorable impression on recipients.
Reflective of brand identity: The business card design reflected Olliepop's playful and unique brand personality, conveying a sense of joy and excitement associated with the brand's bath products.
